The Conference Sponsorship Scorecard

Should you sponsor that conference? Check this Scorecard to know for sure.

Download the Sponsorship Scorecard, designed for industry conferences and trade shows. It will walk you through all of the important considerations for sponsoring any industry event. This proven framework will help you make the right decision for your limited marketing budget.



Marketing at Developer Events


Learn how top event marketers like Heroku sponsor developer conferences.

Conference sponsorships and hosted events are a great way to engage developers and technical audiences, but only when done right.

Learn from Heroku's Head of Developer Marketing in this free PDF with her top tips for winning the hearts and minds of developers with events. 

This free guide from EventGeek includes tips on:

  • Engaging with developer attendees
  • Managing a busy staff and full events calendar
  • Preparing speakers and sales reps to do their best
  • And more!


The Geek's Guide to Event Apps & Website Builders

Our Unbiased Reviews of the Top Apps & Platforms for 2015

This ultimate guide offers over 30 apps, all designed to help you create a great event  and publish it online. You'll learn how each platform works, how much it costs, how well it integrates with social media, as well as listing support for mobile devices and ticket selling options. 

All information is presented in an easy-to-read comparison chart, with real-world examples from each provider. Click below to see the full list of apps.



21 Incredibly Useful Tips to Organize Blockbuster Conferences

Successful conferences are informative, entertaining, and really hard to pull off. They provide meaningful connections between attendees, insightful content and feature captivating speakers. They also require a ton of behind-the-scenes logistical work and planning.

In this free guide, you'll learn the tricks of the trade from conference organizing masters, including. Click below for a full table of contents.



An Essential Introduction to Live Event Marketing

Live happenings are THE premium channel for engaging customers and building community. Few mediated experiences can touch coming face-to-face with tens, hundreds or even thousands of prospective fans and customers in captivating, real-world settings like SXSW, CES or even your local street scene.

This guide is full of essential tips from Experiential industry insiders, introducing what you need to know to tap into the energy and excitement of live, creative events.