Resources & Community
The Circa Blog
On event planning tech trends, insights, and interviews
Announcing Reboot 2020, a virtual conference hosted by EventGeek
EventGeek is bringing together 2,000 event and field marketing leaders and innovators on April 14th for Reboot 2020: Adapting Your Events to the Coronavirus Challenge.
Circa Takes Event Marketing to New Heights at the Albuquerque International Balloon Fiesta October 2-15, 2021
Join Us for Elevate 2021 as Circa hosts a one-of-a-kind hybrid event with b2b event marketing leaders sharing their perspectives on the future of events while flying in our hot air balloon at the International Balloon Fiesta!
7 Takeaways from SaaStr Annual 2021
This week some of the Circa team attended the SaaStr Annual event in San Mateo, California to learn from B2B exhibitors on what activities and techniques they are starting to apply to their sponsored in-person events.
Demand Generation Planning Strategy to Engage Customers, Prospects, and Partners
For too long, marketing events stood alone outside of a larger demand generation strategy for most marketing teams. It’s been challenging to translate big-picture event items into a cohesive marketing strategy – until now.
The 2021 Event Marketing Planning Guide – Idea to Execution to ROI
After what seems like forever, marketing events are back! 2021 isn’t the same marketing event landscape that we left over a year ago, however.
Hybrid Event Marketing: The 5 Metrics Every Executive Needs to Track
From determining whether or not a campaign was a success to reporting back to executive leadership on marketing strategy, it all comes down to the numbers.
Your Pre- & Post-Event Marketing Data Template
Here is your event marketing data template for both pre and post-event data gathering
Everything You Need to Know about Hybrid Marketing Events
Are hybrid marketing events right for your organization? What does it take to pull off a successful hybrid marketing event?
Step-By-Step Guide to Marketing Your Hybrid Event in 2021
Hybrid marketing events combine some of the key benefits of virtual and in-person events to capture the best of both of these event worlds.
How-To Create a Marketing Event Planning Guide That Works for Your Team
There will always be aspects of marketing events that change from event to event.